It depends. If you’ve already been blogging for some time and have menus, pages, and lots of posts already published to your site, theme setup can be pretty fast. Our Customizer will inherit all of that content, so it’s simply a matter of customizing the various features of your site and pointing widgets, menus, and other features where you want them to go. Someone very adept at WordPress who had a few months of content to pull from and multiple pages published to their site could probably get the entire theme customized in 30 minutes.
If you are brand new to blogging and have no content yet published to your site, don’t worry! You can still customize everything and begin blogging, just note that some features may not appear because there’s no content to fill out those spaces. For example, if you add a category widget to our Miramar or Brevier themes, but have yet to publish content within a particular category, nothing would show up. You may also find it a little bit harder to visualize what content will look like within the Customizer environment, simply because there’s no content to look at.
If you’re uncomfortable with launching a site without enough content, one great option is to implement a Coming Soon page. This allows you to create content behind the scenes and get the site customized to your exact specifications, while still giving you a URL to direct people to. We recommend the Seed Prod Pro Coming Soon Page and Maintenance Mode plugin. Learn more about how to set up this plugin here.